2月28日(火)16時37分 PR TIMES

メットライフ生命保険株式会社(代表執行役 会長 社長 サシン・N・シャー)は、株式会社西武ライオンズ (代表取締役社長:居郷肇)が運営する「西武ドーム」のネーミングライツ(命名権)を取得し、2017年3月1日(水)からメットライフ生命の名称(“メットライフ”)を冠した「メットライフドーム」が誕生することを記念して「メットライフドーム誕生キャンペーン」を実施いたします。

今回のキャンペーンは、「○ットライフドーム」の○に当てはまる文字を答えていただくクイズ形式の応募で、 埼玉西武ライオンズのメットライフドームでの本拠地開幕戦である4月4日の観戦チケットや、選べるプリンスホテルペア宿泊券を賞品としてご用意しています。

■キャンペーン名: メットライフドーム誕生キャンペーン

■応募期間: 2017年3月1日(水)〜2017年3月20日(月)


A賞 メットライフドーム4月4日(火)埼玉西武ライオンズ 本拠地開幕戦観戦チケット
埼玉西武ライオンズ VS オリックス・バッファローズ 44組88名様 ご招待
B賞 選べるプリンスホテルペア宿泊券 4組8名様ご招待
適用期間は2017年4月10日(月)〜7月21日(金)といたしますが、GW等、 ホテルにより除外日がございますので、ご予約時にご確認ください。
プリンスホテル新高輪 スタンダードツイン 朝食付/ザ・プリンスホテル軽井沢 スタンダードツイン 朝食付/グランドプリンスホテル京都 スタンダードツイン 朝食付/他、全国より選りすぐりの計10か所のホテルよりご希望のホテルに1室2名様をご招待致します。

For Immediate Release │Public Relations│MetLife Insurance K.K.
Page 2 of 4




1950年福岡県で西鉄クリッパースとして球団を創設。 以降、西鉄ライオンズ、太平洋クラブライオンズ、 クラウンライターライオンズを経て、1978年に西武ライオンズとして埼玉県所沢市に本拠地を移転。


A giveaway will include tickets to the April 4th (Tue) Saitama Seibu Lions season-opening home game, among other prizes
Tokyo, February 28, 2017 – MetLife Insurance K.K. (“MetLife Japan) will celebrate the dome's grand opening by holding a "MetLife Dome Grand Opening Campaign." MetLife Japan has reached an agreement with Seibu Lions, Inc. to be the exclusive naming partner of the Seibu Dome, and the stadium will be renamed and branded as "MetLife Dome" from March 1, 2017.
The campaign will be quiz-based, calling on entrants to fill in the correct first character of "◯ットライフドーム" (○etLife Dome). Prizes will include an overnight stay for two at a Prince Hotel of choice, and tickets to the April 4th (Tue) Saitama Seibu Lions game, which will also be MetLife Dome's inaugural game.
MetLife Japan will continue to expand its activities, such as “MetLife Dome”, to support people’s health and wellness in daily life.

[Campaign Overview]
• Campaign title: MetLife Dome Grand Opening Campaign
(Although the campaign will be hosted by MetLife Japan, call for entries will be done through the official Saitama Seibu Lions website.)
• Call for entries: March 1, 2017 (Wed) - March 20, 2017 (Mon)
• How to enter:
Access the desktop or mobile campaign website (http://www.metlife.co.jp/brand/campaign/) and answer the quiz to enter.
* Entries limited to one entry per person.
• Prize details:
Prize A Pair tickets to the April 4th (Tue) Saitama Seibu Lions season-opening home game at MetLife Dome (Saitama Seibu Lions vs. Orix Buffaloes): 44 pairs (88 people)
Prize B Overnight stay voucher for two at a Prince Hotel of choice, 4 pairs (8 people)
The vouchers will be good for use between April 10, 2017 (Mon) and July 21, 2017 (Fri), but will exclude certain days such as during Golden Week, depending on the hotel. Please confirm upon booking.
The voucher will be good for one overnight stay in one room for two people, in any one of 10 exceptional hotels around Japan. Possible plans include a standard twin with breakfast at the Grand Prince Hotel New Takanawa, a standard twin with breakfast at The Prince Karuizawa, or a standard twin with breakfast at the Grand Prince Hotel Kyoto.
• Draw/Announcement of Winners
Once the campaign is over, winners will be determined by random draw.
Winners will be contacted via email by the MetLife Dome Grand Opening Campaign Office on March 24th (Fri).

(Please refer to the campaign website for more details.)

For Immediate Release │Public Relations│MetLife Insurance K.K.

Page 4 of 4
[Reference: "MetLife Exercise" to be performed at the home opening game on April 4th (Tue).]
In order to address the rising interest in health as Japan faces a super-aging society, MetLife Japan has developed a “MetLife Exercise” with advice from experts studying dementia prevention and blood circulation improvement methods. MetLife Exercise is a choreographed dance exercise that is fun for people of any age.
Please look forward to seeing it at the April 4th (Tue) Saitama Seibu Lions season-opening home game.

About MetLife Insurance K.K.
MetLife started operations in 1973 as the first foreign life insurance company in Japan. Since then, it has provided an innovative and broad range of products through diverse distribution channels to individual and institutional customers. It currently operates as a Japanese corporation, MetLife Insurance K.K. MetLife is committed to providing trusted navigation to help people become more self-reliant and able to pursue more from life. MetLife Japan is an affiliate of MetLife, Inc., which is a leading global provider of insurance, annuities and employee benefit programs. Through its subsidiaries and affiliates, MetLife has operations in nearly 50 countries and serves 100 million customers. For more information, visit http://www.metlife.co.jp.

About the Saitama Seibu Lions
The team was established in 1950 in Fukuoka Prefecture as the Nishitetsu Clippers. Since then, the team has been renamed the Nishitetsu Lions, the Taiheiyo Club Lions, the Crown-Lighter Lions, and in 1978 moved to Tokorozawa, Saitama as the Seibu Lions. In 2008, 30 years after its move, the team once again made a fresh start as the Saitama Seibu Lions with the goal of becoming a more fan-friendly and community-based baseball team. Including its Nishitetsu days under the ownership of Nishi-Nippon Railroad, the team has enjoyed an impressive track record in baseball history, with 21 Pacific League wins, 3 postseason playoff wins (including the 1982 split season playoffs and the 2008 Climax Series), and 13 Japan Series wins.